Sana Commerce

JUNE 27, 2023

There’s one metric that you should be paying more attention to: Cost Per Order or CPO. What is CPO and why is it so important to your B2B business? Definition of cost per order in B2B Cost per order (CPO) is simply your total costs over time divided by your total number of orders over that same period.

CPO 52

CPO Order Cost B2B 52

Lenny's Newsletter

SEPTEMBER 12, 2023

” — Tomer London , co-founder and CPO of Gusto “I’ve spent most of the history of Hex paranoid that we’re not at PMF, or there’s more to do. So we built this custom analytics server along with FullStory, and anytime anyone was in the app and using the app, we got notified immediately on Slack.

CPO 145

CPO Product Work Management Enterprise Management 145

Lenny's Newsletter

SEPTEMBER 5, 2023

” — Eilon Reshef , co-founder and CPO Coda had the same experience—finding their early customers through former colleagues and early employee connections: “My former colleague Noam Lovinsky was starting a company, and I said to him, ‘Hey, would you use Krypton [our name at the time]? Art by Natalie Harney.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Lenny's Newsletter

AUGUST 8, 2023

” — Eilon Reshef , co-founder and CPO David Hsu, the founder of Retool , found himself building the same product over and over at each company he worked at: “Perhaps a little-known fact is that I had actually started a couple of other companies and products before Retool. Art by Natalie Harney.

Startups 52

Startups Work Management CPO Enterprise Management 52