SmartBug Media

OCTOBER 9, 2019

Perform a Buyer’s Journey Workshop. During your Buyer’s Journey workshop, take notes on content that you may need to create for each stage to help move your leads through those stages. Remember what you found in your persona research and Buyer’s Journey workshop. Product comparisons. Review Lead Qualifications.

Lead Gen 65

Lead Gen Sales Qualified Leads Lead Scoring Lead Ranking 65

BuzzSumo

DECEMBER 17, 2020

Google Analytics or other tools track site visits, and social signals help gauge audience interest, so we can iterate on our current blog post ideas. To track site visits to a particular blog post, you’ll need the Behavior section of Google Analytics. Conference agendas: Look at the titles of keynote speeches and workshops.

Marketing & Strategy 145

Marketing & Strategy Marketing Strategy Content Marketing SMB 145

Ambal's Amusings

AUGUST 27, 2009

A prospect sitting squarely in status quo is not likely to be scouring the Internet for comparison reviews of a solution. Mention relevant newsletter or blog content on Facebook or to your LinkedIn groups. Link to your enewsletter, blog, Tweets and linkedIn profile from your email signatures. Mac McIntosh Recommends.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Hubspot

JULY 10, 2018

There are two main channels you should focus on: LinkedIn Ads. LinkedIn Ads. It’s no surprise that LinkedIn, the go-to B2B social network, has above-the-board figures when it comes to B2B social media conversion. LinkedIn is the top social media platform for B2B marketers , so it’s a viable channel to pursue.

Paid Content 97

Paid Content Lead Ranking Lead Scoring Lead Gen 97

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

OCTOBER 31, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert.

Social Media 40

Social Media Paid Content Tools Media 40

Marketing Insider Group

OCTOBER 19, 2015

You can draw many comparisons to the rise of podcasting for marketing to the past rise of blogging. I base this on seeing the type and knowledge level of the people attending our content marketing workshops in the U.S. Jason Miller, Group Manager, Content Marketing and Social Media, LinkedIn Marketing Solutions.

Top of Funnel 150

Top of Funnel Work Management Marketing Management Content Marketing 150