KoMarketing Associates

MAY 16, 2013

Facebook has emerged as a marketing channel that’s been adopted by countless individuals and brands alike. Standout Tactic: Honeywell’s weekly “Fun Fact Friday” post drives significant engagement with its audience by featuring an industry-related statistic or fact that might be out of the ordinary. Ingram Micro.

Facebook 120

Facebook B2B Gartner Best Practices 120

Sprout Social

OCTOBER 25, 2022

In the old days, a steady drumbeat of messaging across a few audience-preferred channels might have done the trick. As your brand awareness strategy matures, you’ll soon find that the most effective awareness drivers don’t come from your official brand channels: they come from your fans. What does it take to build brand awareness?

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

accelerate agency

APRIL 12, 2023

In one sense, SaaS marketing is similar to other kinds of traditional marketing—it’s about targeting potential customers across one or more channels with a view to growing your sales. On top of that reality, SaaS products can be complex, with lots of different features. You may not get featured by all of them, but it’s worth a try.

Marketing Budget 52

Marketing Budget Paid Content Work Management Paid Search Agency 52

accelerate agency

OCTOBER 21, 2020

A SaaS marketing strategy focuses on selling SaaS products in a (mostly) digital space with a focus on digital channels and content marketing. On top of that reality, SaaS products can be complex, with lots of different features. . You may not get featured by all of them, but it’s worth a try. Generate Industry Exposure.

Paid Content 81

Paid Content Marketing Budget Work Management Paid Search Agency 81

Sprout Social

OCTOBER 4, 2022

In fact, Gartner predicts 90% of B2B social media marketing strategies will have scaled employee advocacy programs by 2023. Social media is a crucial channel for businesses to connect with consumers. Creating buzz and increasing impressions for your marketing team. Stand-out features: Employee Advocacy by Sprout.

Paid Content 83

Paid Content Budget Programs Brand Identity Branding 83

Hubspot

AUGUST 21, 2023

HubSpot offers a free go-to-market kit that features an assortment of templates that help you organize each aspect of your strategy and keep key stakeholders informed on who is responsible for which task. According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

Convince & Convert

SEPTEMBER 21, 2010

You can also ask for training to make sure you’re using all the features to the best advantage. That way employees can take advantage of the benefits of these powerful platforms, while risky or counterproductive features can be selectively blocked! Another piece of advice I’d offer you is don’t get too caught up in budget.

Social Media 157

Social Media Media Paid Content Work Management 157