ClearVoice
MARCH 10, 2020
When you work within the wonderful confines of content verticals, you challenge yourself to refine messaging rather than blast it into some random person’s face like an annoying TV commercial. When applying content strategies to vertical content, messaging success depends on analytical research and human observation.
SpotMe Blog
JULY 21, 2023
With so many options out there, we’ve reviewed 12 of the best event registration software platforms based on features like customization, ease of use, reporting and analytics, and more. Reporting and analytics : Run reports to see registration numbers, most popular ticket types, and more. Reviews G2 Score: 4.9 (101
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Content Marketing Institute
OCTOBER 12, 2017
After a year, “we realized, wow, we’re still churning out all these email newsletters , batch-and-blasting. You might have designers , copywriters, content creators , and people working with social media and analytics. Analytics and reporting. What out-of-the-box analytics and reporting features are available?
Hubspot
JUNE 28, 2016
This software allows you to easily check your analytics to see what is working and not working. 9) “Marketing is not needed in an RFP-driven industry.”. Relying on RFP-driven sales can be discouraging. Many think that there’s no point in marketing for RFP’s if the process is set. But there’s the catch.
Hubspot
MAY 13, 2013
Not too long ago, my colleague Katie Burke wrote a great article, " The Right Way to Think About Your Marketing Software RFP ," and it got me thinking about my own experiences as a buyer of marketing technology. I think at one point I even put "drag and drop interface" in my RFP. This is a good thing!
Martech
JUNE 23, 2022
We’re a company that that grows organically through acquisition,” explained Andrew Heltzel, Xanterra’s corporate director of marketing, CRM and analytics. Heltzel notes that when scoping out vendors — a process that begin in 2017 — Redpoint stood out during the RFP process. Heltzel has been with the company for 11 years.
Biznology
OCTOBER 27, 2016
Many deals happen without an RFP, and if you are not personally connected, you risk missing opportunities. There is also a conservatism about changing to the new processes the new platforms require–it’s amazing how many companies still batch-and-blast their company newsletter sent from Outlook! Is marketing entirely digital here now?
Expert insights. Personalized for you.
101 
Let's personalize your content