B2B Digital Marketer

SEPTEMBER 29, 2020

13:40 – The importance of information and analytics. Nicoline’s Twitter: [link]. Show Transcript. And, uh, and w we know I’ve a lot of, uh, governmental projects and it’s, uh, like a, the last one that’s B to B to C. 07:23 – Real world example: CX Global Media competitor.

Planning 52

Planning Paid Search Agency Advertising Agencies Work Management 52

B2B Digital Marketer

SEPTEMBER 8, 2020

Lee’s Twitter: [link]. Show Transcript. Um, but, but Lee’s focused on B to B, specifically B to B type of marketing and digital marketing and content creation. Or just let me say, you know, digital B to B marketing? Links and Resources. Lee’s LinkedIn: [link]. B2B DM gang.

Top of Funnel 52

Top of Funnel Digital Marketing Funnels B to B Content 52

Paul Gillin

JUNE 24, 2010

Much of the money that B2B marketers have poured into direct mail campaigns, trade show exhibitions and trade print advertising for the last 50 years has questionable returns. The VP of marketing communications at SAP was recently asked by B-to-B magazine how she is measuring ROI on marketing efforts.

ROI 50

ROI Paid Content Social Marketing Webcast 50