5 Ways to Set Expectations in Online Marketing
Anything Goes Marketing
AUGUST 7, 2007
For example, if it's a webinar that people are signing up for, provide a pic of the person who is going to speak. If you're looking to setup an e-commerce site, look at the heavy weights such as Amazon and EBay. If you want people to register or sign up on your site, tell them exactly what they're going to get.
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