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What Capabilities Should Be Built into Your Voice Search Strategy?

Content Standard

With more than one-third of Americans saying they use voice assistants at least once a month, according to a 2019 eMarketer report , companies looking to future-proof their marketing plans should consider investing in voice search—to a degree that makes sense for their respective business models, of course.

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What Is Native Advertising? Definition, Components, Benchmarks, & Best Practices with Examples

Martech Advisor

According to eMarketer , the native ad spend in the US alone will climb up to $52.75 Here’s an example of a promoted listing on Amazon: An example of Ads on Amazon - Sponsored by Gallup to distinguish them from organic results. Paid search units appear at the top and bottom of the search engine result pages (SERPs).

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The Secret Weapon for Mobile Listings That Doubled Clicks Last Year

QuanticMind

M-commerce sales are also expected to rise this year: eMarketer predicts that US m-commerce sales from smartphones will grow from 58% last year to 65% this year. Add your ZIP code to your query to see how map-based listings, in addition to ads, dominate your entire search engine results page (SERP) experience.

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5 E-commerce Trends You Can’t Ignore in 2020

Single Grain

According to eMarketer , social commerce rose from 23% in December 2018 to 31% in October 2019 among U.S. Optimize your e-commerce site for speed to appear in mobile SERPs for voice searches. That’s why platforms like Amazon Pay and PayPal are a boon for shoppers. In the U.S., Invest in a smooth, AI-driven voice search function.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Wyzowl) 72% of customers would rather watch a video than read about a product (Gitnux) Image Source: Gitnux Websites with video content are 53x more likely to rank on page one of Google SERPs. eMarketer) Image Source: Nexcess The U.S. Digital Marketing Institute) Amazon accounts for 37.8% Ecommerce market will reach over $1.1

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7 Marketing and Sales Takeaways From INBOUND 2018

Strategic-IC

Semantic search assesses the intent and context behind a search query, so SEO professionals need to optimise content for semantic topics in order to build a stronger signal in SERPs. CNBC reported this year that two-thirds of people who use digital voice assistants, such as Amazon Echo or Google Home, use their smartphones less often.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Half of the clicks on SERPs go to the top 3 results. Google utilizes 810 rare SERP features. hours per day on their mobile devices.” ( Emarketer ). Amazon accounted for 44% of all US eCommerce sales. SEO and Organic Search Stats. If your content appears on the second page, most people will not see it. Ignite Visibility).

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