How to Use Surveys at Every Stage of the Funnel to Drive a Better Customer Experience
Adobe Experience Cloud Blog
MAY 6, 2019
There’s no doubt about the ROI of personalizing lead and customer communication. Amazon, which paved the way for one-on-one digital marketing, has recently reported that 35% of its sales come from product recommendations. Now, what about leads who are hard to qualify? In simple terms—if you provide value, they’ll want to return.
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