Intelligent, AI-Driven Content and Automation is the Future of B2B Digital Marketing
PathFactory
NOVEMBER 9, 2021
A secular shift from in-person to online sales. We’ve all gotten used to the curated Netflix or Amazon experience of serving up personalized, data-driven content on demand. Traditional ‘batch and blast’ or manually curated content can’t meet the needs of increasingly dynamic and complex omni-channel customer journeys.
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