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How to Use Our B2B Marketing Plan Template Effectively

The Marketing Blender

Maximize online success with a comprehensive marketing strategy that boosts your online presence, increases visibility, and drives targeted traffic to your website. Enhance your B2B marketing plan with this marketing plan template. Marketing ROI: Creating a repeatable process for driving ROI from marketing efforts.

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How to calculate and allocate your marketing budget for the next fiscal year in 2020.

The Marketing Blender

Contact Us. How to calculate and allocate your marketing budget for the next fiscal year in 2020. Tips for planning next year’s marketing budget before the end of this quarter. In Q4, two different phenomena hit marketing departments—either belts get tightened or a “use it or lose it” mentality takes hold.

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B2B Manufacturing Marketing Strategy: Beyond the Tradition of Trade Shows

The Marketing Blender

The emphasis on a digital-first B2B manufacturing marketing strategy has become crystal-clear. In this discussion, we’ll delve into effective strategies that can transform the B2B manufacturing marketing landscape and ensure a steady flow of high-quality leads. Yet, their steep costs and modest ROI present clear downsides.

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How to Select a Fractional CMO Agency for B2B

The Marketing Blender

The complexity of business-to-business sales and marketing can make it hard to find a marketing agency or Chief Marketing Officer with the right experience to help you hit your revenue targets. You want an agency that has a proven track record in B2B marketing, with a deep understanding of its nuances and complexities.

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How to find a fractional CMO for your business

The Marketing Blender

Contact Us. For a fractional CMO, scope of work is usually determined by a few different factors, including: The budget you have assigned to spend on marketing. The nature of your current and future marketing initiatives. Marketing Strategy. Most will kick things off with developing a comprehensive marketing strategy.

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What, exactly, does a fractional CMO do?

The Marketing Blender

Contact Us. or “It feels like we’re not getting the ROI out of our marketing,” it might be time to consider hiring a fractional Chief Marketing Officer. CEOs are looking for solutions when sales start to falter or marketing efforts are falling flat, especially when you need to stay within a budget. Our Services.

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Your Go-To Guide to Creating a B2B Marketing Strategy Framework

The Marketing Blender

Contact Us. . Your Go-To Guide to Creating a B2B Marketing Strategy Framework. Are you looking to create a successful marketing strategy but don’t know where to start? Creating a framework is a great way to organize your thoughts and develop a plan of action. What Is B2B Marketing? Our Services. .