Aggregators Case Study Demonstrating Intent Process 
DealSignal
APRIL 10, 2024
Clicking on ads with keyword terms (intent topics) like “services,” “software,” “outsourcing,” “consulting,” “providers,” “companies,” and “reviews.” ” Downloads of resources such as case studies and eBooks, especially those that are not simply informational and may indicate purchase intent.
SalesIntel
SEPTEMBER 13, 2021
A Marketing Qualified Lead (MQL) is a lead who has expressed interest in your offering, participated in your marketing campaign, or is more likely to become a customer than other leads. These are prospective leads interested in you but haven’t yet taken the next step into a sales discussion.
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Vision Edge Marketing
AUGUST 22, 2023
Better opportunity quality : BI data provides a more nuanced understanding of the intent of a prospective customer, allowing for more accurate opportunity qualification and prioritization. Creating models for both the MQL and buyer intent approaches involves a combination of technology, data analysis, and domain expertise.
DiscoverOrg
AUGUST 7, 2018
These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. This includes: Downloads of whitepapers, case studies, tech publications.
Zoominfo
AUGUST 30, 2023
ZoomInfo Intent surfaces accounts that research topics relevant to your business through the online consumption of product reviews, infographics and blogs, product comparisons, message boards, case studies, and general news. Low-quality or inaccurate intent data will create more headaches for your business in the long term.
Zoominfo
MAY 21, 2021
What if you could get ahead of this process? That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch. But they’re not asking your sales team for help. Lead scoring and prioritizing accounts.
DiscoverOrg
AUGUST 7, 2018
These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. This includes: Downloads of whitepapers, case studies, tech publications.
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