Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. Creators, distributors, aggregators, and curators are all economically essential parts of the value chain.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Convince & Convert

FEBRUARY 19, 2010

Social Integration in an Instant One of the outstanding new add-on features of NutshellMail is their Facebook app, which enables Facebook fan page managers to easily add an email newsletter tab to the page. FB-Fans anzubieten [link] [link] Brian Donnelly Cool way to aggregate your social feed/noise. This, I'll try.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

SEPTEMBER 7, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends From Twitter to Blog – #FollowFriday Vol.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

JULY 21, 2010

The FTC encourages social media policies be in place and reviewed. Remember all the hubbub last fall when the FTC released its Guidelines for Blogging and Social Media ? Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

MARCH 25, 2010

At the most granular, day-to-day level, this necessitates visiting your various outposts and your social media hub , determining your progress on each, and graphing it out over time. Or, you could just use Swix, the super slick new social media scoreboard that just works. Need to see the increase in Twitter followers over time?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 10, 2010

We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. Raj Kadam : The question we ask is whether the specific data is useful to marketers. If it is, we’ll include it in Viral Heat.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. I recommend answering each question with a dedicated blog post, and a video – at a minimum. You don’t need a film crew. You don’t need a makeup artist.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139