Biznology

MARCH 20, 2018

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. ” The long tail of blogger outreach.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Biznology

MAY 2, 2017

In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money. Let’s refer to public relations before the corruption by Madison Avenue. Big celebrities and even bigger bucks. Now there’s micro-influencer marketing.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

Biznology

JANUARY 10, 2012

So, this week, I want to draw an analogy to successful Google AdWords approaches so that you can see how to apply that same technique to blogger outreach. When it comes to reaching out to bloggers online, there’s a lot you can learn from Google AdWords. Long-tail blogger outreach is like long-tail Google AdWords advertising.

Long Tail Marketing 80

Long Tail Marketing Adwords Blogger Paid Content 80

flux.la

FEBRUARY 1, 2020

Before you begin doing keyword research, it is crucial that you understand how they are classified: Head Keywords : 1or 2 words that have a high search volume Body Keywords : 2 to 3 words phrases with good search volume Long Tail Keywords : 4 or more words with low search volume; it accounts for most of the web traffic.

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Biznology

JUNE 14, 2016

Dan Krueger and I just launched a new influencer marketing campaign on behalf of the best pure, extra virgin, raw cold pressed, and alkaline coconut oil, Skinny Coconut Oil. We’re off to the races! Check, check, check, check, and check! OK, now on to tools. While influencer marketing is PR, you need to treat it like sales.

Tools 80

Tools Godaddy Long Tail Marketing Marketing Analytics Tools 80

Albacross

MAY 22, 2019

You’d be hard-pressed trying to find a more effective type of content than infographics. Build Public Relations (Editorial Outreach). Here are your two strategies: disseminating press releases, and pitching to the media. Let’s talk about press releases first. Looking for somewhere to distribute your press release?

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91