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KoMarketing Year In Review: Top Posts & Milestones from 2017

KoMarketing Associates

It has been an incredible team effort in generating over 200 content marketing assets throughout 2017. KoMarketing blog posts and news articles helped generate over 40 sales inquiries directly attributed to our website, over 1,200 inbound links, and thousands of social media shares. Baidu PPC Versus Google AdWords: 8 Key Differences.

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How to Use SWOT Analyses for Smarter Content Strategies

Hubspot

One way to analyze both internal and market conditions is through a content SWOT analysis. In this post, I''ll walk you through the basics of a content SWOT analysis and show you how you can use one in next year''s planning process. How to Do a Content SWOT Analysis. Weaknesses. Opportunities.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

Digital marketing is the preferred marketing strategy to generate high-quality inbound leads, as evidenced by these stats: The global digital advertising spending is expected to reach $526 billion by 2024. Creativity and writing skills to generate more leads and conversions from ads. 44% of businesses are investing in SEO.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ). Inbound Marketing Automation Blog ( Inbound Marketing Marketing Automation Efficiency Measurement Sales Process ). Axel Kuhn and Eric Goldman ( @gossamar ). Hate Cold Calling?

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Complete Guide to B2B Marketing

Directive Agency

The reality is that generating demand for your B2B service or product has become a juggling act of meshing different tactics across different mediums to increase marketing qualified leads (MQLs) and fill up your pipeline. Part 1: Building Your Team. Part 2: Understanding Your Audience. Part 3: Focusing Your Brand. Part 4: Content Marketing.