Hubspot

AUGUST 8, 2019

Cost-per-click (CPC) is the amount that an advertiser pays for each click on your ad. CPC acts as your bid in an auction that determines where your ad will be placed. You set your CPC at the maximum price you are willing to pay per click on your ad. You can set a CPC for each ad group that you create. Quality Score.

Paid Content 76

Paid Content PPC Cost Per Thousand Cost Per Click 76

Outbrain

JANUARY 27, 2020

The most prominent example is Google AdWords. Cost Per Click (CPC). This is very valuable for data accuracy, and can contain subscription, social, or CRM data. Video Ad-Serving Template (VAST). A uniform template to structure tags and metadata transferred from an ad server to a video player. Ad Network. Ad Server.

Advertising Agencies 46

Advertising Agencies Cost Per Thousand Advertisements Advertising 46

Lead Liaison

MARCH 7, 2018

Google AdWords Premier Partner, Ben Herman, and marketing automation expert, Chris Kipgen, team up to cover how using AdWords and marketing automation together can get you more conversions at the same or lower cost per acquisition. In the case of Google AdWords, we’re fully integrated with AdWords. Presenters.

Marketing Automation Services 48

Marketing Automation Services Paid Content PPC Marketing Automation 48

Directive Agency

SEPTEMBER 29, 2017

For example, if you know a closed account is worth $10,000 for you, there’s a chance you might even want to bid up the CPC or intentionally sabotage the CTR in an effort to chase the best Cost Per Lead you can possibly get. The only way to pull something like that off is with a centralized CRM or lead database. Not just clicks or CTR.

CTR 40

CTR Cost per Lead Lead Ranking CPC 40

Single Grain

JUNE 30, 2022

They've been in business since 2014 and established themselves as a leading AdWords and PPC marketing company that has helped companies such as Amazon, Salesforce and Intuit scale their revenue. They perform Offline Conversion Tracking (OCT) that connects with your CRM to track the quality of your online leads. Top Clients: Amazon.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Zoominfo

AUGUST 7, 2018

Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation, project management, campaign management, and more targeted marketing. Of course, some CRMs are more useful than others. Keep reading! Email Marketing.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Zoominfo

AUGUST 7, 2018

CRM Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation , project management, campaign management, and more targeted marketing. In today’s blog post, we discuss 31 B2B marketing tools you can’t live without.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130