Adwords Cost per Acquisition Document PPC 
Adobe Experience Cloud Blog
OCTOBER 25, 2017
The fact that Google receives the most global ad revenue every year tells advertisers that AdWords reigns as the ultimate acquisition channel. To boost quality score, reduce cost-per-click (CPC) and, ultimately, increase ROI. When it comes to optimizing PPC performance , the impact is made on the other side of the click.
Hubspot
JUNE 26, 2019
PPC, or pay-per-click, campaigns can be a great way to gain traffic, leads, and ROI. Although PPC sounds like a great opportunity, creating profitable campaigns can cost you time, effort, and money. WordStream reports, for example, that the average small business loses 25% of their PPC budget on wasted spend.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
QuanticMind
MAY 11, 2018
Okay, you’ve just landed your dream job as an SEM professional and your boss is now asking you to deliver your “PPC strategy” — you know that brilliant, airtight strategy you put together that’s going to help your boss (and your company) not only to meet their business objectives, but also exceed them? But there’s one small problem.
Lead Liaison
MARCH 7, 2018
To watch “PPC and Marketing Automation” in its entirety, click here. Google AdWords Premier Partner, Ben Herman, and marketing automation expert, Chris Kipgen, team up to cover how using AdWords and marketing automation together can get you more conversions at the same or lower cost per acquisition.
Directive Agency
MAY 9, 2017
This role is critical in that it allows you to not only increase revenue, but also manage your cost per acquisition in a way that keeps more cash on hand. This person should have a solid understanding of how your financials work, while also have a creative side that allows them to think beyond just the AdWords interface.
Expert insights. Personalized for you.
134 
Let's personalize your content