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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

Besides Google Adwords and Bing, what other major PPC sevices are. Ideas and recommendations for developing these types of posts: Create aggregate lists showcasing important resources and/or publications relevant to the industry. Provide insight and perspective into key industry events, announcements, and important news.

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57 Things You Can Do Right Now to Improve Your Website

Online Marketing Institute

Too few pages and too much information crammed on those pages — but your budget won’t allow for a complete redesign? Consider having your web designer create new navigation for you that includes drop down menus — making it easier to find information. Create a Press Room page and add this information to it.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Go back and add content upgrades to the posts that are working, expand sections with new information, and make sure your content is evergreen. . . Social Media Examiner. .

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How Display Advertising Benefits B2B Businesses

Valasys

For example, if the target audiences work in Information technology (IT), then an intelligent guess also implies that they might also have some interest in web security or technological news sites. I want your information, but I don’t want to know anything about you.”. What does this form really say? “I

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How Masergy Built an Award-Winning ABM Strategy from the Ground Up

Terminus

They went after some quick wins, like Google AdWords campaigns and content syndication. First, Masergy needed a way to uncover best-fit accounts in an active buying cycle. Predictive and intent signals can also provide insight into where an account is in the buying process. Identify and Segment Target Accounts.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

The B2B industry is constantly shifting, and is projected to grow at an annual compounded growth rate of 12.9%. Both Google AdWords and Facebook Ads work best when your website can handle mobile traffic. It’s not enough in 2017 for B2B brands to shortcut access to new audiences by working with credible industry influencers.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Content Sharing Trends in 2010 [Infographic] by Pamorama Pam Dyer reports on data from AddThis showing the top methods for sharing information from more than 300 options. ” 60% of shared information contains links to published content (online publications, blogs, etc.); Other Marketing Research and Statistics Who Do You Trust?