WebMarketCentral

JULY 22, 2008

On some small company websites, between organic search and AdWords, Google can drive 70% or more of total traffic. If they are running an AdWords campaign, Google knows which keywords the company thinks are important and how highly the company values each term (through its bids) as well as which keywords are really effective.

Google 20

Google Wikipedia Contingency Planning PPC 20

Hubspot

DECEMBER 11, 2015

Buyer-intent keywords. The majority of your link building and content efforts should be focused on buyer-intent keywords and keywords closely related to your product or service. Step #3: Steal phrases from Google AdWords. Soovle pulls keyword ideas from Google, Bing, Yahoo, Answers.com, Amazon, and Wikipedia.

Relevance 28

Relevance Lead Scoring Lead Ranking Buyer Intent 28

Directive Agency

MAY 9, 2017

This person should have a solid understanding of how your financials work, while also have a creative side that allows them to think beyond just the AdWords interface. Reporting on analytics. This content should serve three purposes: Rank for keywords with high volume and valuable intent. Checked on analytics for mobile site.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

QuanticMind

OCTOBER 25, 2017

Tendency to approach performance-based marketing analytically. The company uses this signal to try to understand shopper and brand intent. Google Now responded by reading out the contents of the Whopper page on Wikipedia. The company has, of course, made numerous forays into digital advertising, with mixed results.

Paid Content 40

Paid Content Paid Search Agency Amazon Enterprise Management 40