Remove Adwords Remove Analytics Remove Churn Rate Remove Optimization
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Prove Your Worth:10 KPIs for Marketers

Adobe Experience Cloud Blog

What is your churn rate? And what are you doing to prevent churn? You need to know your churn rate and actively do things to reduce churn. To prevent churn, you need 360-degree view of your customer , and to constantly be monitoring customer satisfaction and usage of your product.

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

The optimal place to measure the effectiveness of social media is in an e-commerce environment, because you can track behavior all the way through sale. Of course, but you have to set up your social programs from the outset in such a way that the data is available and unblemished.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Common tool used: Google Analytics . . . #2: The goal is to generate a campaign that has a low CPL, and high MQL-SQL conversion rate. . Common tool used: Google AdWords, Google Analytics, native ad platforms. . #5: This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . .

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Demystifying PPC Pricing Packages: Optimizing Ad Campaigns

Single Grain

It allows marketers to harness the power of keyword targeting, audience segmentation, and real-time analytics, building a marketing campaign that will give you the edge you need in this fiercely competitive digital landscape. Amplified online marketing synergy: PPC and SEO strategies can inform each other for optimization.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. 2) Analytics. What I sometimes refer to as the “eyes” of inbound marketing, analytics is essentially the discovery and communication of meaningful patterns in data. 14) Churn Rate.