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What Is Earned Media?

ClearVoice

Earned media is when a writer, producer, journalist or another influential person discusses a product, individual or company through their preferred media. It is earned because it caught the media professional’s attention and they decided, on their own accord, without payment, to feature the product, person or brand.

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B2B Video Marketing Done Right

KoMarketing Associates

Video brings an immediacy, digestability, context and personality that even the most clever of text-based business content struggles to achieve…at least in our instant gratification, device-ruled world. The television series “ How Its Made ” says it all! Start planning how to create video for your company now.

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What Is Content Marketing in 2016, and Where Is it Going?

Content Standard

At that point, search engines were starting to respond to more conversational queries—or, in the words of a Search Engine Watch post circa 2013, “Google [was] becoming a person.” They’re also creating opportunities for users to share live video —challenging some of our more traditional media platforms, such as television.

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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

Creators have a personal relationship with their fans that goes both ways. The scripted comedy, about a high school in the near future where students participate in competitive video games, rivals the style, quality, and writing of many half-hour shows on television today. YouTube is different. We kind of lost a bit of that.

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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

Creators have a personal relationship with their fans that goes both ways. The scripted comedy, about a high school in the near future where students participate in competitive video games, rivals the style, quality, and writing of many half-hour shows on television today. YouTube is different. We kind of lost a bit of that.

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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

Creators have a personal relationship with their fans that goes both ways. The scripted comedy, about a high school in the near future where students participate in competitive video games, rivals the style, quality, and writing of many half-hour shows on television today. YouTube is different. We kind of lost a bit of that.

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Blogger outreach is earned media PR, isn’t it?

Biznology

The media may include any mass media outlets, such as newspaper, television, radio, and the Internet, and may include a variety of formats, such as news articles or shows, letters to the editor, editorials, and polls on television and the Internet.” ” (Wikipedia). I am not saying that these top guys are saints.

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