Remove Advertorials Remove Blog Remove Microsite Remove Social Media
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Can Small and Midsize Business Owners Pursue Content Marketing?

ClearVoice

It can boost your business’ visibility on organic search engines and through social media. It’s sharable: If you need to fill up your social media content calendar, there’s no better place for that than with brand content! Advertorials or native content. Blog posts. Social content.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

SazBean ( Social Network Analytics Measurement Social Media ). CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ).

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15 B2B case studies show how content marketing drives ROI

Biznology

CISCO : Has long been engaged in social media activity, often running campaigns alongside its ongoing engagement strategy. To demonstrate the extent to which this has impacted the company, it launched a new router using only social channels and saved an estimated $100,000. The successful campaign earned a 23.5

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Earned-media micro-influencer marketing master class

Biznology

Explore the long tail (there are millions of people blogging, sharing, and posting online – and PR tends to pile on the same 100 “influentials.”) “We want you to take 50 million of us as seriously as you take one reporter from The Wall Street Journal ” (#83 of the 95 theses from The Cluetrain Manifesto ). My Personal Digital PR Philosophy.

Class 80
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Influencer marketing is one percent inspiration, ninety nine percent perspiration

Biznology

Explore the long tail (there are millions of people blogging, sharing, and posting online – and PR tends to pile on the same 100 “influentials”) “We want you to take 50 million of us as seriously as you take one reporter from The Wall Street Journal ” (#83 of the 95 Theses from The Cluetrain Manifesto ). My Personal Digital PR Philosophy.

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3 Ways Content Fuels Your Online Reputation Management Strategy

Brandpoint

Blogs and review websites may be flooded with customer experience stories that are misleading, inaccurate and damaging. Microsites. While social media and blogs are typically used to grow a business’s online presence, businesses are also exploring microsites as a reputation management strategy.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Lists are one of the most effective types of content, especially when applied to blog posts. Some of the most popular content on the Convince & Convert blog is in the form of lists posts. Nearly every post on the CoSchedule content marketing blog includes how-to content. It’s specific and to the point. Interviews.