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Trade media: Top tips for successful food & nutrition ingredients PR  

BDB

At BDB, we work with almost 200 dedicated BDB food and nutrition magazines that provide insights to millions of readers combined worldwide. If you want to advertise your services, paid advertorial is the way to go. How many people really want to read about which plant-based lactase enzymes speed up efficiencies?

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What Is Earned Media?

ClearVoice

Wh en a brand or a professional wants to build their SEO footprint, their industry expertise, or they seek a little bit of fame and virility, they may hire a public relations professional. Often, earned media is credited to public relations experts who ensure their clients are top of mind for industry influencers. .

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Advice From Women Writers on How They Built Their Freelance Empires

ClearVoice

Like most budding wordsmiths who grow up paging through magazines, I used to dream of being at the top of a masthead. Rachel Sobel didn’t start in journalism, but rather on what’s often considered the darker side of content: public relations. I discussed trends among teens, and they paid me a whopping $10 a week.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). June 8, 2010.

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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. “ Earned media (or free media) refers to favorable publicity gained through promotional efforts other than advertising, as opposed to paid media, which refers to publicity gained through advertising.[1]

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