WebMarketCentral

SEPTEMBER 4, 2008

Video Tours Increase Sales by Social Media Optimization Blogger David Wilson summarizes a SellPoint/Cormetrics study showing that audio/video "product tours" can increase e-commerce conversions by up to 35%—plus they're portable, so they can easily be re-used in other online venues.

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

MARCH 2, 2009

Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. But his section on "where to get links" is particularly helpful for anyone seeking to optimize local search results.

Link Building 20

Link Building SEO Ad Building Linkbait 20

seo.co

DECEMBER 8, 2021

Around 2008, “linkbait” became a popular concept and people began publishing anything they could – whether truthful or not – just to attract links and attention. This update enacted severe penalties for over-optimization and low-quality link building practices. In the following year, Google released the Penguin update.

Link Building 98

Link Building Campaigns Ad Building Lead Scoring 98

Webbiquity

MARCH 8, 2011

Marketers are now publishers, and almost all content can be optimized for search. Opening this post by writing “Look, we both know that this is linkbait—a top ten list combined with infographics, c’mon!—but The Business of B2B Social Media by Brian Solis. Is Traditional B2B Marketing Dead?

Marketing Budget 100

Marketing Budget Resources Work Management B2B Marketing 100

Webbiquity

AUGUST 26, 2010

Facebook Advertising. Pay Per Face: 52 Facebook Advertising Tips & Best Practices by Search Engine Journal. 10 Tips for Advertising on Facebook by PPC Hero. Among his tips: use CPM bidding, change ads frequently, and “Always test multiple ads. Facebook SEO. Tweet This!

Facebook 100

Facebook Search Marketing Advertisements Advertising 100