Biznology

DECEMBER 6, 2016

Chris Abraham , Cindy Crescenzo , and Steve Farnsworth join host Shel Holtz to talk about these topics: Breitbart News called for a boycott of Kellogg’s after the cereal company pulled its ads , then started publishing articles critical of the company after calling the decision to withdraw advertising “censorship.”

Demand Generation Agencies 80

Demand Generation Agencies Advertising Agencies Paid Search Agency Public Relations 80

Optinmonster

MAY 27, 2020

Affiliates can be anyone from your existing customers, bloggers, influencers, industry experts, etc. Including gathering the resources you’ll need to get started, assessing your advertising goals and target audience, and optimizing your promotions to fit different social media platforms. And affiliate marketing is no exception.

Social Media 133

Social Media Paid Content Social Marketing Advertising Agencies 133

Webbiquity

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 100

Social Media Media Business Paid Search Agency 100

WebMarketCentral

NOVEMBER 18, 2009

Personally, I believe that trade pubs can continue to play an important role in the distribution of industry-specific, niche content to focused groups of readers due to several advantages they have over other channels. As independent third-parties, trade publishers are in a unique position to conduct industry research. Not possible.

Social Media 20

Social Media Aggregators Thought Leadership Media 20

Moz

APRIL 3, 2019

Should you focus on research studies or whitepapers? To create a quality native advertising piece, you’ll want it to be genuinely helpful and not overly promotional. Paid advertising. So many different types of content can work for paid advertising. Original research. Do you start a blog? Do you podcast?

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Forrester Research shows that from 2009-2014, U.S. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Single Grain

AUGUST 7, 2019

It’s no surprise that consumers are more likely to trust recommendations from people they know or even customer reviews, as opposed to advertising: So what is it that makes personal recommendations so powerful? Work-Related Questions: What level of education has the buyer achieved? Click To Tweet. How does the buyer spend his/her day?

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111