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How to Use Social Media for Affiliate Marketing

Optinmonster

Affiliates can be anyone from your existing customers, bloggers, influencers, industry experts, etc. Including gathering the resources you’ll need to get started, assessing your advertising goals and target audience, and optimizing your promotions to fit different social media platforms. Key demographics include: Age.

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The Ultimate Guide to Developing Buyer Personas (with Templates!)

Single Grain

It’s no surprise that consumers are more likely to trust recommendations from people they know or even customer reviews, as opposed to advertising: So what is it that makes personal recommendations so powerful? The fact that there’s no commercial intent in their delivery is a powerful motivator. Click To Tweet.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

The brilliant Shel Holtz explains how organizations can tap into the power of Google+ circles for content marketing, completely apart from brand pages, noting “I’m skeptical about brand pages, since research indicates most people connect with Facebook’s version only to learn about coupons, discounts and special offers.”

Google 100
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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

A new research study of 1,400 U.S. In fact, the research shows that 72% of daily Twitter users write a blog, 61% write at least one product review per month, and 53% upload videos. SM' [link] fmi Hey Jay, The cynic in me wants to know the demographics of the 1,400 U.S. We just did it voluntarily. And for what?

Twitter 147
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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

And this is like the kind of marketing budget thing, so you have a budget, you kind of fill it out there, you get billboards, you do advertising, you do all the crazy outbound marketing things that people did that really worked well and for the most part, it worked ok back then. As it turns out, you are not serious people. Everything.