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Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

Hubspot

It doesn't get much buzz in the marketing industry, but this process is responsible for the targeted ads we see today. Whether they're watching a TV show or scrolling through a website, media buyers get brands in front of their target market. It's not like social media where users come and find you.

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How to Live Stream Successfully: A Preparation Checklist for Marketers

Hubspot

HubSpot’s Social Media Marketing Manager, Chelsea Hunersen, stresses the importance of thoroughly researching the topic of your live stream in advance. But with this platform, that’s a little trickier -- YouTube doesn’t generate embed codes for live streams unless you have an approved AdSense account linked to your YouTube account.

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Grow Your Wiki

Buzz Marketing for Technology

social media. Luis Suarez outlines the advantages for companies that encourage social media use at work - a more responsive organization, better able to engage millenial generation knowledge workers, and involve experienced workers who hold a wealth of knowledge. 21 days of wiki adoption. advertising. Barack Obama.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

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How to Become a Stellar Guest Blogger

Online Marketing Institute

AdSense/CPC Blogging & RSS Design Getting Started Making Money Traffic / Promotion The Step-by-Step Guide to Guest Blogging June 14, 2010 · 33 comments This is a guest post by Ann Smarty of MyBlogGuest.com. Ann blogs on search marketing and social media. Do you have any tricks for getting your guest post approved?

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Content Curation in B2B Marketing

Online Marketing Institute

Paul Gillin – Consultant and Author of The New Influencers and Secrets of Social Media Marketing I define content curation as the process of assembling, summarizing and categorizing and interpreting information from multiple sources in a context that is relevant to a particular audience.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Buzz Marketing highlights from this week … and Buzz Marketing highlights from this week … says: February 27, 2008 at 10:50 pm [.] That’s great, but what does it have to do with search marketing?