Zoominfo

OCTOBER 20, 2021

“Say, for example, that I’m working with a series B startup, making their first big VP of marketing hire with just a couple other people on the team. Do they want someone with a strong product marketing background? Kirilova agrees: “In my experience, people are adding to the things that were important before.

Zoominfo 130

Zoominfo Marketing & Strategy VALS Work Management 130

Webbiquity

MARCH 19, 2024

Guest post by Val Razo. With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. In the last few years, an increasing number of B2B marketers have realized the power of Instagram.

Paid Search Agency 190

Paid Search Agency VALS Ads Practices 190

Unbounce

JULY 30, 2019

In fact, most experienced ecomm marketers start prepping long before Thanksgiving and Black Friday roll around. November and December are all about volume, so every dollar you can save when it comes to your cost-per-acquisition can have a significant impact on your bottom line. There’s just too much at stake not to.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111