Customer Experience Matrix

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Digging a little deeper within the social media category, the women’s blogger community BlogHer reported in its 2009 Women and Social Media Study that as of March 2009, 75% of women participated in social networks, compared with 55% who read blogs, 40% read message boards or forums, and 16% update status on platforms like Twitter.

Spending 120
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Doughnuts and Pizza Slices: Analyzing Consolidation and Competition Among Software Vendors

Customer Experience Matrix

You can further extend the model by adding a circle for software platforms (operating systems and databases) and another for hardware. Thus, offline operational systems can grow either by adding offline analytics or by adding online operations; online analytical systems can grow by adding online operations or offline analytics; etc.

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[x+1] Origin Digital Marketing Hub Offers Cross-Channel Decision Management

Customer Experience Matrix

x+1] originally began as Poindexter Systems, which offered real-time Web ad optimization based in predictive models and anonymous user profiles. It then uses regression analysis to estimate the influence of each promotion and promotion attributes, such as ad size and format, on stage movement.

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Visualizing the Value of QlikTech (and Any Others)

Customer Experience Matrix

Ad Hoc Analyze in Existing: this requires accessing data that has already been made available for analysis, but is not part of an existing reporting or business intelligence output. Add New Data: this requires adding data to the underlying business intelligence environment, such as putting a new source or field in a data warehouse.

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Looking for Differences in MPP Analytical Databases

Customer Experience Matrix

Hinshaw still considers Netezza the “killer machine” for large analytical workloads, but positions Dataupia as a more flexible product that can handle conventional reporting in addition to ad hoc analytics. “A The vendor says this makes it easy to support different types of workloads by adding the appropriate types of nodes.

Analytics 120
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More Thoughts on Comparing Demand Generation Systems

Customer Experience Matrix

At present I’m simply adding up the points and calculating a percentage of actual vs. potential points in each category. As much as anything, I’m deterred by the fact that I still haven’t figured out how to load the table into Blogger so it will display properly. Of course, the proper treatment is to assign weights to each item.