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The New Customer Journey: How Live Video Is Transforming the Travel Industry

Contently

The social video analytics team Tubular Labs released a 22-page report earlier this year that found the number of minutes spent watching livestreams increased 19 percent on YouTube and 16 percent on Twitch. Stephen Oddo launched the tour company Walks in 2010. They stood in front of tourist destinations and gave tour guide spiels.

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9 Powerful Ways to Explode Your Email List with Social Media

Optinmonster

Related content: How to Create a Winning Email Marketing Strategy 9 Ways to Grow Your Email List With Social Media Host Twitter Chats Create Facebook Ads Promote Your Gated Content Leverage LinkedIn Groups Run a Giveaway Contest Create CTA Cards on YouTube Capture Leads on LinkedIn Host Webinars with Google Meet Leverage Instagram Stories 1.

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This is How Blockchain Could Change Digital Marketing Forever

Hubspot

Visiting a site or using an app is like inserting a key into a lock: You keep a personal copy with you at all times, and once you place it in the lock, you take it out when you are done. There’s no running log kept of who used the lock and when. What could elicit such extreme feelings in complete opposite directions?

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40 Famous Brands Using Popups And Why You Should Too

Optinmonster

Are you thinking about adding popups to your site, but not sure whether it will really work? Hopefully, these big brands will show you how adding popups to your site can actually have some drastic benefits for your subscription rates. Popups have roughly 2% click-through rates which is higher than any other kind of ad.

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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Then consider that LinkedIn’s Marketing Solutions , which offers promtoional services to marketers such as sponsored content, sponsored InMail, display ads, text ads, and more. Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 But it’s not entirely dissimilar either, in spirit or tactic.

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62 Women We Admire in Sales and Marketing

Seismic

At Seismic, three words that capture us pretty well are innovator , enabler and leader. We know the weight of those words and the expectation that comes with using them, so when we see those qualities in others, we like to tip our hats and salute those joining us in the relentless pursuit to be better.

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How to Get More Blog Followers: 14 Proven Ways to Increase your Readers

Optinmonster

A lead magnet is an incentive such as a freebie, discount, or exclusive access in exchange for someone’s email address. By adding value or solving problems, visitors will be happy to give you their email address because you’ve made it worth their while. But attracting loyal readers is easier said than done.