Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile
seo.co
OCTOBER 12, 2021
Some neutral third party decided that your domain was worth linking to, so they posted a link somewhere to prove a point or offer a resource. Since their sole purpose is to collect and exchange links, Google views these types of sites as ugly and irrelevant, and any links you post there will be counterproductive for your campaign.
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