NuSpark Consulting

MARCH 9, 2013

For lead generation sites, a conversion is a completed activity that results in a user submitting an email address in exchange for content, trials, demos, quotes, or a request for more information from sales. Trial/demo requests. You may wish to track ad networks, specific websites, videos, pre-roll, etc.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

B2B Marketing Exchange

NOVEMBER 15, 2023

Each year, the B2B Marketing Exchange team ends the conference with the Killer Content Awards, focusing on the best content in B2B! Nominate your fave content campaigns here to see if they have what it takes to take home a Finny at the upcoming 2024 B2B Marketing Exchange ! Curious on what you missed last year?

Digital Asset Management 52

Digital Asset Management Account Based Marketing B2B Thought Leadership Advertising Agencies 52

Albacross

JANUARY 17, 2020

It helps us collaborate more easily with our offices in different countries, and gives us a ton of useful tools such as automated emails, lead scoring, meeting booking tool, analytics & reporting, as well as managing our ads on LinkedIn and other networks. Calendly Calendly makes it a no-brainer when it comes to scheduling demos.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Create an interactive tour of your product or solution , letting prospects get a mini demo without the presence of a sales rep. We’ll cover how you can layer interactive content throughout your existing channels: Website. Paid Media.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Hubspot

MARCH 10, 2016

Typically, next steps for leads at this stage are a call from a sales rep, a demo, or a free consultation -- depending on what type of business is attempting to close the lead. In exchange for his or her contact information, a website visitor obtains a content offer to better help them through the buying process. 9) Bounce Rate.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Convince & Convert

DECEMBER 30, 2015

Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. These are great as free downloads in exchange for email addresses to help you build your email list. Microsites. Even if you can’t do one yourself, consider being a guest. Animated GIFs.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. These are great as free downloads in exchange for email addresses to help you build your email list. Microsites. Even if you can’t do one yourself, consider being a guest. Animated GIFs.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168