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The Google anti-trust trial: A deep dive into the details

Martech

He added: “That’s the debate: ‘Why are you trying to obscure this issue if everyone knows?’” He added: “If you switch some of these defaults eventually you’re just going to be switched back to Google if you do nothing.” Nadella added: “I see search or internet search as the largest software category out there.

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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Where can you find the best online tools for competitive intelligence? Gary Hayes muses about the value of “top&# lists, and the motivations of those who create them, then provides his own semi-scientific list of the best best-of lists from sources like Ad Age, Junta 42, Evan Carmichael and Mashable. Seed this on Newsvine.

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7 Things to Know Before You Run an App Install Ad Campaign

Hubspot

Indeed, advertising is a big part of today’s app marketing toolkit, with acquisition campaigns attracting bigger and bigger chunks of their ad budgets. app install ad revenue alone will top $4.6 4) Figure out which ad network drives the "best" installs. According to BI Intelligence, U.S. billion this year and grow to $6.8

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Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

If Google notices too many of your links using the same keyword or keyword phrase, it will become wise to your tactics and judge your links to be unnatural. Instead, try to anchor your links with words that actually describe what your page has to offer , or better yet, let your link sit naturally in a bed of text.

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20-Minutes Growth Hacking Course for Beginners [Strategy+Examples]

Outgrow

Paid ads on social media, google display ads, or search ads that help in ensuring the top of the mind presence. This includes providing value in exchange for contact information. Retargeting ad campaigns to stay on top of the minds of your target audience. These include -. Activation. Build a referral system.

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