NetLine

OCTOBER 10, 2019

Only 2.35% of visitors coming to your landing page actually become leads. . To say that another way, roughly 97% of all lead gen budget spend is wasted. Considering how vital new leads are to B2B organizations, this is something that should be addressed immediately. That’s right. Do they have experience in your industry?

Lead Gen 45

Lead Gen Vendors Lead Ranking Sales Qualified Leads 45

KoMarketing Associates

FEBRUARY 13, 2018

If changes in the social advertising landscape had you hesitant about testing Facebook Ads for your B2B lead generation driving efforts, it’s safe to say that your audience is there – and video ads are one of the most effective ways to give yourself a competitive edge. Welcome Leads Through Webcasts.

Paid Search Agency 180

Paid Search Agency Webcast Facebook Video Marketing 180

Webbiquity

SEPTEMBER 19, 2023

LinkedIn Ads are one of the most effective channels for reaching highly targeted groups of B2B buyers. Unfortunately, their interface is anything but intuitive, and it’s easy to make small mistakes that can cost big money. The platform has more than 900 million users worldwide. Nearly 200 million are in the U.S.

Linkedin 285

Linkedin Advertisements Advertising Practices 285

Single Grain

NOVEMBER 17, 2020

If you’re a B2B SaaS marketer looking to drive a new pipeline from enterprise and mid-market prospects, there’s no better channel these days for reaching these target customers than LinkedIn Ads. Let’s be clear: LinkedIn Ads is an expensive platform. The “Big 3” Types of LinkedIn Ads for Enterprise SaaS.

Enterprise Management 98

Enterprise Management Cost per Lead Paid Search Agency Paid Content 98

Metadata

DECEMBER 15, 2020

We’ve run gift campaigns before in exchange for meetings and found they rarely converted to opportunities and revenue. This can definitely be a drawback when exchanging gifts, and more importantly, people’s time, for demo requests. Then see how this compares to the cost-per-lead in your demand model and whether you can stomach this.

Webinar Metrics 59

Webinar Metrics Cost per Lead Trends Lead Gen 59

Metadata

JUNE 9, 2020

You envision a future and funnel full of quality leads, pipeline, and revenue. Adding a ton of tangible take-home value to decision-makers in your target accounts. For B2B marketers, the structure of content syndication comes in the familiar form of targeted Cost-Per-Lead, volume-based advertising. Quick recap.

Demand Generation 98

Demand Generation Distribution Top of Funnel B2B Thought Leadership 98

PureB2B

OCTOBER 8, 2020

94% of B2B businesses say LinkedIn the best social media channel for qualified sales leads. While it may not be as influential as LinkedIn, it can help engage with communities and amplify your brand presence. Chapter II: Lead generation using LinkedIn. LinkedIn is also rated as the most effective.

Lead Generation 62

Lead Generation Social Media Sales Qualified Leads Generation 62