Ad Exchange CMO Marketing Budget Promotion 
PathFactory
AUGUST 15, 2022
Great customer marketing is a useful investment in the best of times, but it’s crucial during a market downturn. When practiced consistently, a solid customer marketing strategy can increase retention which in turn increases profits —because we all know it’s more cost efficient to retain an existing customer.
DemandBase
JUNE 23, 2020
Lately, it feels like there is a new streaming service popping up every other day. I’m not sure how many of these streaming services I’m subscribed to. In ABM, there are a ton of different channels where we can promote our content. The term “account-based marketing” has become a mainstream strategy for B2B marketers.
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Marketing Insider Group
FEBRUARY 5, 2024
As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Keen to see how your marketing playbook compares with the industry’s best? Or maybe you’re itching to find out the latest strategies keeping top marketers on their toes?
Porch Group Media
AUGUST 3, 2021
50 Statistics on the Latest Marketing Trends and Strategies (updated for 2021). As marketers, we all want to know the numbers. What is working, which strategies are driving conversions, and where can I get the most bang for my buck? Below is a list of 50 incredible marketing statistics that every marketer should know.
The Lead Agency
MARCH 15, 2018
In the same way that the Internet radically changed the way we share information, Blockchain is expected to radically change the way we exchange value. One of the most radical applications of this technology was the development of ‘smart contracts’ through the currency now known as Ethereum. In short, the Blockchain is about trust.
GreenRope
FEBRUARY 21, 2016
So, you’re strapped for money, but still need to focus on acquiring leads and marketing. Well, luckily, you do not have to have a huge budget to effectively market your business. Plenty of businesses survive and thrive with little to no marketing budget. Just make sure it is not too promotional!
GreenRope
FEBRUARY 21, 2016
So, you’re strapped for money, but still need to focus on acquiring leads and marketing. Well, luckily, you do not have to have a huge budget to effectively market your business. Plenty of businesses survive and thrive with little to no marketing budget. Just make sure it is not too promotional!
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