QuanticMind

OCTOBER 2, 2018

The world of online advertising saw a historic shift at the end of June, as Google rebranded the nearly 18-year-old Adwords platform under the name Google Ads. Google Marketing Platform, which combines DoubleClick and Google Analytics 360. Google Ad Manager, which combines DoubleClick for Publishers and DoubleClick Ad Exchange.

PPC 40

PPC Ads Google Automation 40

Hubspot

JULY 10, 2019

Back in the days of Mad Men -esque advertising agencies, tracking how many people engaged with a particular ad campaign was nearly impossible to do well. Advertisers would sink money into mediums like radio and print, and hope sales of the advertised product went up. Tracking URLs.

Doubleclick 52

Doubleclick Paid Search Agency Ads Adsense 52

Single Grain

MARCH 16, 2020

You may like or dislike digital advertising, but no matter what you think, you will still find it on the next webpage you browse. If ads for those sneakers aren’t following you across websites, then you’ve probably just cleaned up the web cookies. As advertising trends evolve, we marketers have become much smarter.

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Trends 105

Martech Advisor

SEPTEMBER 19, 2019

AdTech, a portmanteau of Advertising Technology, is defined as a range of software and tools that brands and agencies use to strategize, set up, and manage their digital advertising activities. What Is Advertising Technology (AdTech). What Is Programmatic Ad Buying? 7 Advertising Technology Trends to Watch Out for.

Advertising Agencies 72

Advertising Agencies Advertisements Advertising Paid Search Agency 72