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4 Elements that drive B2B direct marketing results

Biznology

If you’re an experienced B2B direct marketer, this is probably not for you. This is information of value that focuses on the issue/problem that is addressed by your product/service coupled with no commitment asked of the recipient beyond their basic information (keep the form simple and short).

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What Is Direct-to Consumer (D2C)?

ClearVoice

What is direct-to-consumer (D2C)? This term describes a business model that has no retailers, brokers or other middlemen between the product or service provider and the consumer. It also describes the marketing approach used to reach, engage and convert potential customers through the company’s direct channels.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

They use that information to tag videos to share with the sales team to pass on to customers and prospects through KnowledgeTree, its sales enablement tool. Direct marketing campaigns have generated another 12,000 views, helping improve Ceridian’s brand recognition and reputation for innovation.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

They use that information to tag videos to share with the sales team to pass on to customers and prospects through KnowledgeTree, its sales enablement tool. Direct marketing campaigns have generated another 12,000 views, helping improve Ceridian’s brand recognition and reputation for innovation.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

They use that information to tag videos to share with the sales team to pass on to customers and prospects through KnowledgeTree, its sales enablement tool. Direct marketing campaigns have generated another 12,000 views, helping improve Ceridian’s brand recognition and reputation for innovation.