Salesforce Marketing Cloud

AUGUST 23, 2022

With insurtech, everyone — from underwriters to brokers to policyholders — immediately benefits. When an insurance company says it is adapting insurtech or a startup enters the insurtech market, they aim to create customer experiences that rival the best of retail. It frees carriers and brokers to be more human.

Ad brokers 52

Ad brokers Marketing AI Work Management Marketing Management 52

ClickZ

MARCH 29, 2021

Finance brokers and lenders can use APIs to offer faster quotes and fast-track loan completions. Our CRM system provides a central view of all the interactions we have with our brokers, borrowers, and solicitors, so we can immediately see how a case has progressed, enabling us to provide a first-class service to our clients.”.

Process 76

Process Ad brokers API Work Management 76

B2BMarketing.net

FEBRUARY 8, 2024

At last year’s Ignite, I interviewed Didier Devaud, currently CEO of FKG, a high-precision provider to the international endodontics market. Larger, more strategic decisions — e.g., choosing a partner/supplier, selecting an ad campaign, deciding how the company should use AI —require proper planning, which takes us to the decision model.

Enterprise Management 52

Enterprise Management CMO Work Management Customer Satisfaction 52

Walker Sands

MAY 16, 2024

From embedded payments to evolving regulations, marketers in the fintech and finserv space need to remain aware of these trends and develop distinct perspectives to secure impactful media coverage in this fast-evolving industry. As we progress further into 2024, a number of significant trends are emerging in the fintech media landscape.

Marketing Management 45

Marketing Management Trends Media Ad brokers 45

Martech Advisor

DECEMBER 26, 2019

In a world overwhelmed with content, marketers can ensure their story stands out, writes, Sairam Vedam, CMO, Kore.ai. Customer-centricity is a buzzword marketers love. To produce content that’s relevant to customers and serves their needs is an overwhelming concern for any marketer. But most marketers fail in their quest.

Marketing Automation Services 52

Marketing Automation Services Content Multi-Channel Distribution 52

TrustRadius Marketing

NOVEMBER 2, 2022

Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62