The Cure For The Common Cold Call Is Social Selling
Marketing Insider Group
AUGUST 27, 2015
With statistics like this, how can sales leadership not be adopting social-selling techniques as a cure to this malaise of missed opportunities? Blog 1-2 times weekly. Place your customer in a public Twitter list like “Retail Thought Leaders”. Comment on their blog. Retweet, Favorite or Mention your customer in a tweet.
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