Remove Activities Remove Eloqua Remove Trade Show Remove Webinar Metrics
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The 22 Best Virtual Event Platforms

Webbiquity

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. All types of events, including trade shows and industry conferences, can now be produced and attended remotely. That’s especially true in the realm of virtual events that go beyond traditional webinars and webcasts.

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The SMARTe Method to B2B Data Enrichment

Smarte

Technology, strategy, and an optimized database should be at the top of your list to increase conversions and foster beneficial customer relationships. For example, let’s say a website visitor enters a name and email address, and you badly need their phone number, lead data enrichment can do that for you. Dirty data is expensive.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

Marketers using automation solutions can benefit immensely from templates and pre-built programs for email, landing pages, webinars, trade shows, lead scoring and lead nurturing. Marketers can also employ the segment and score-based activity within their social networks. g) Templates and libraries.

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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. “Marketing automation&# is a misleading term.

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Connect Leads with Accounts for More Accurate Account-Based Nurturing

LeanData

When there’s a trade show, webinar, or event, the idea of net new leads isn’t as interesting (or useful) as understanding new accounts and impacts to existing accounts. This disconnect is subsequently reflected in marketing automation systems such as Marketo, Pardot, and Eloqua. Marketing Impact. Maybe partner leads?

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Connect Leads with Accounts for More Accurate Account-Based Nurturing

LeanData

When there’s a trade show, webinar, or event, the idea of net new leads isn’t as interesting (or useful) as understanding new accounts and impacts to existing accounts. This disconnect is subsequently reflected in marketing automation systems such as Marketo, Pardot, and Eloqua. Marketing Impact. Maybe partner leads?

article thumbnail

Connect Leads with Accounts for More Accurate Account-Based Nurturing

LeanData

When there’s a trade show, webinar, or event, the idea of net new leads isn’t as interesting (or useful) as understanding new accounts and impacts to existing accounts. This disconnect is subsequently reflected in marketing automation systems such as Marketo, Pardot, and Eloqua. Marketing Impact. Maybe partner leads?