Remove Activities Remove BtoB Remove SMB Remove Twitter
article thumbnail

Tom Pisello: The ROI Guy: TCA Champ - Oracle or Microsoft SQL Server?

The ROI Guy

To determine the comparative TCA of these platforms, Alinean conducted independent, in-depth interviews with 100 directors of database administration and senior-level database administrators regarding their database environments, user populations and database administration activities. Alinean recognized by BtoB Magazine’s as one of To.

ROI 40
article thumbnail

Tom Pisello: The ROI Guy: Leaders indicate Growing Investment in.

The ROI Guy

The survey highlights this, with Leaders growing investments over laggards in: innovative marketing activities around e-platforms; engaging clients through social media, and; developing custom content. Alinean recognized by BtoB Magazine’s as one of To. New TCO Calculator: EMC SMB Virtual Solutions Advi. Latest Research.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tom Pisello: The ROI Guy: Measure to Manage - Driving Sales.

The ROI Guy

SiriusDecisions recommends that the performance of sales enablement programs and investments be tracked in four dimensions, successively implementing these metrics to assure sales enablement return on investment: Usage and Activity – are the tools you are providing being used to the scope and level expected? Latest Research.

article thumbnail

Tom Pisello: The ROI Guy: Do White Papers Still Engage? They do if.

The ROI Guy

The good news is that todays buyer wants to be engaged, with 9 out of 10 actively relying on vendor provided information on their way to making a purchase decision. Share to Twitter Share to Facebook Share to Google Buzz Labels: B2b marketing , Frugalnomics , Information Overload , interactive white paper 1 comments: samuraiwriter said.

article thumbnail

Tom Pisello: The ROI Guy: Is Return on Customer (ROC) a good.

The ROI Guy

Pepper’s and Rogers say it best in that: “Customers are the only reason you build factories, hire employees, schedule meetings, lay fiber-optic lines, or engage in any business activity. Alinean recognized by BtoB Magazine’s as one of To. New TCO Calculator: EMC SMB Virtual Solutions Advi. Latest Research.

ROI 40
article thumbnail

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Not too surprisingly, Facebook is the #1 method for passing along content, followed by email and then Twitter. Social Media 2010, The Fastest Growth Ever by MyCorporateMedia Randy Schrum supplies some interesting social media statistics, such as: Twitter users post more than 65 million tweets per day. And 73% of U.S. Fridays at 4 p.m.