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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

The difference is actually very small, as the goal of social media is to make big companies act like small ones. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Is Social Media Too Big For Its Britches?

Convince & Convert

APRIL 22, 2010

April 22nd, 2010 |Written By: Jay Baer | View Comments Tweet Maybe what we need is a little deconstruction. At Monday’s Social Fresh conference in St. Louis, I was delighted to join Sarah Evans , Jason Falls , Amber Naslund , and Zena Weist on the closing panel discussion.

Social Media

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B2B Marketing Zone

Convince and Convert Blog: Social Media Strategy and Social Media.

Is Social Media Too Big For Its Britches?

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