Act-On Advertising Mediums Purchase Intent Youtube 
Porch Group Media
OCTOBER 24, 2019
Native advertising increases purchase intent by 18 percent. On average, 46% of users act after viewing a video ad. YouTube and Google both launched 6-second bumper ads as a way to offer brands a creative way to extend brand reach in a short time frame. eMarketer ). Sharethrough ). billion in 2019. eMarketer ).
ClickZ
JULY 17, 2020
The task of AI is to process a tremendous amount of information and interpret it in a digestible way for an ad stack to act upon. Thanks to AI in programmatic, ad purchasing has become faster, cheaper, and more efficient. 80% of users report being more inclined to make a purchase when the ad is personalized. Neural networks.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Vidyard
JANUARY 14, 2015
Research continues to validate that video has become an expected content medium for online audiences and the most effective way for marketers to increase conversion rates, brand affinity and purchase intent. In addition, Byron Deeter, Partner at Bessemer Venture Partners, will join Vidyard’s Board of Directors.
Vidyard
JANUARY 14, 2015
Research continues to validate that video has become an expected content medium for online audiences and the most effective way for marketers to increase conversion rates, brand affinity and purchase intent. In addition, Byron Deeter, Partner at Bessemer Venture Partners, will join Vidyard’s Board of Directors.
Vidyard
APRIL 1, 2014
Your site’s path to conversion should be as compelling as YouTube; that is to say, one minute folks are watching a video of epic fails and twenty minutes later they’re still there, happily watching cats chase lasers. So how can you be as compelling as YouTube AND drive action on your site?
QuanticMind
OCTOBER 24, 2017
3 in 4 customers who conduct a local search on their smartphone visit a local business in the next 24 hrs – these customers are more purposeful and likely to make a purchase. Taking action on this data with “actionable optimization” through such channels as search, display, Maps, Shopping and YouTube. SMX East 2017, Day 1.
Outbrain
DECEMBER 30, 2019
Let’s examine some of the top video advertising trends and what you need to know about using this medium. YouTube was one of the first platforms to offer six-second ads. We’ve all heard it before: Video is king! But how can you make it king of your marketing strategy? What is Video Advertising? The Current State of Video Advertising.
Expert insights. Personalized for you.
56 
Let's personalize your content