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Finance platform Kabbage acquires SMB data provider Radius Intelligence

ClickZ

The purchase adds personnel, market intelligence and other info from more than 20 million small-to-medium sized (SMB) businesses to Kabbage’s platform, which provides working capital of up to $250,000 to consumers and to small businesses. That deal was cancelled several months later. Differentiation for Kabbage.

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Looking to Grow in the SaaS Industry? Consider These Start-Up Content Marketing Tips

Content Standard

Blogs are powerful drivers of awareness and creators of purchasing intent, which ultimately lead to new customers, new employees, or other new opportunities. A small- to medium-sized business (SMB) in the mobile technology industry reported two times the return. This kind of ROI has been a long time coming.

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Finding the Best ZoomInfo Alternative: SalesIntel

SalesIntel

Sales Intelligence combines data, information and insights around key business aspects of organizations such as technology stacks, revenue, size, people hierarchy, fundraising, purchasing intent and more. Does SalesIntel Offer a Solution for the Small-to-medium Sized Business (SMB) Segment?

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3 Steps to Increase SaaS Conversion Rates with Customer Education

Single Grain

Educating customers in all stages of the onboarding process, with the right strategies in place, can help with customer acquisition and retention, reduce churn rate and, most importantly, increase the MRR (monthly recurring revenue). Dive Deeper: What Amazon’s Marketing Strategy Can Teach SMB Owners. How can you make it happen?