B2B Marketing Exchange
NOVEMBER 15, 2023
Account-Based Marketing Campaign Esquire Bank + Park & Battery Esquire Bank successfully implemented a customer-centric technology stack for their ABM campaign, centered around Salesforce CRM and Salesforce Marketing Cloud. Check out the 2023 winners below to see what content we think killed it. 1 Top Performing Community Bank.
ANNUITAS
JUNE 6, 2023
Thus, our new analytical cornerstones include: Multi-interaction tracking (MIT) of contacts — We must be able to see and track every touchpoint with customers — across content, team interactions and engagement channels. Major categories include content touches, team interactions (e.g.,
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Full Circle Insights
MARCH 23, 2021
Company Offers a Combination of Three Popular Products — Funnel Metrics, Campaign Attribution and Digital Source Tracker — at a 15% Discount. Full Circle Campaign Attribution product allows marketers to accurately measure campaign performance in the CRM. Intro to Full Circle Campaign Attribution. ABM Success Metrics.
Full Circle Insights
JULY 12, 2021
In March 2021 , Full Circle Insights launched a new product bundle, Full Circle Enterprise, which combines the company’s popular Response Management, Campaign Attribution and Digital Source Tracker products. The company offers multi-touch attribution, comprehensive funnel metrics and lead management technology.
Metadata
MARCH 18, 2021
It included some characteristics, some attributes you don’t even want. We can multi touch and… Gil Allouche: Yeah, we had Manuel here talking about that in the last podcast. So how did you get bundle? Are you happy with that bundle category? Gil Allouche: So you’re creating a category.
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