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HubSpot Product Update Roundup—October 2023

SmartBug Media

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! This blog post will explore the latest product updates and how they can benefit your business. Now, clients can seamlessly empower website visitors to manage their data rights with integrated self-service preferences.

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The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

In-person events have certainly made a comeback in 2023 after nearly 3 years of virtual-only. 14 reviews) #2 Cvent Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report and a Market Leader in Research In Action’s Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023.

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9 Best WordPress CRM Plugins to Improve Sales in 2023

Optinmonster

How to Choose a WordPress CRM Plugin There are tons of lead management plugins on the market. Another thing you can do is tag email subscribers when they comment on your blog. No matter what WordPress CRM plugin you use, OptinMonster can create marketing campaigns that bring in more pageviews, leads, and conversions.

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Navigating CTV Advertising: Taking Control in a Fragmented Landscape

Choozle

According to a recent report from Nielsen , US marketers reallocated 45% of their ad budgets to CTV in 2023. In this blog, we’ll explore the complexities of CTV advertising and outline strategies for advertisers to navigate this fragmented landscape successfully. This explosion of options has revolutionized media planning.

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Sales and marketing alignment for improved business effectiveness

Sprout Social

Lack of cooperation can lead to ineffective messaging and misallocation of budget. Erosion of consumer trust Misalignment amongst revenue teams may lead to inconsistent messaging. Differing promotional copy, blog posts, product descriptions and sales pitches may erode consumer trust. This won’t work if both teams are siloed.

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5 Creative Solutions for Event Organizers

Lead Liaison

Exhibitor Media Group reports that in 2023 companies expect to exhibit at an average of 47.2 Contact Lead liaison at www.Leadliaison.com if you’d like our help in providing any of these five solutions. 5 Creative Solutions for Event Organizers. in-person events per year (6% more than in 2019). We can help!

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Top 10 marketing automation tools every marketer must have

ClickZ

In its first ever Marketing Automation Technology Forecast, Forrester had also predicted that the global spending on marketing automation tools will pass $25 billion by 2023, a 14% annual growth rate. Uses keywords to optimize blog posts and the landing pages. Perfect for: Driving lead management.