2020 Intent Data Purchase Intent Validation 
Valasys
MAY 12, 2020
On the 11th of May 2020, TechTarget’s Priority Engine was nominated amongst the SIIA Business Technology CODiE award finalists in two different categories: a) Best Marketing Solution and b) Best Sales and Marketing Intelligence Solution. TechTarget (Nasdaq: TTGT) is a global leader in purchase intent-driven marketing and sales services.
Madison Logic
OCTOBER 26, 2023
alone were lost in 2020 due to COVID-19. According to the American Hotel and Lodging Association’s State of the Hotel Industry 2021 report , more than 670,000 hotel industry operation jobs and nearly four million hospitality jobs in the U.S.
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Strategic-IC
DECEMBER 16, 2020
ABM (Account-based Marketing) has certainly been one of the most popular B2B Sales and Marketing acronyms of 2020. While the well-accepted stages of Awareness, Consideration and Decision are valid for an individual they are not valid for an Account. First-party data. This is your data in your CRM. Intent data.
Strategic-IC
DECEMBER 16, 2020
ABM (Account-based Marketing) has certainly been one of the most popular B2B Sales and Marketing acronyms of 2020. While the well-accepted stages of Awareness, Consideration and Decision are valid for an individual they are not valid for an Account. First-party data. This is your data in your CRM. Intent data.
NetLine
JULY 17, 2023
As B2B marketing becomes more complex, high-quality, buyer-level, and validated intent data is necessary to drive success. But as B2B marketers start using intent data, what do they need to get the most out of it? Source: NetLine’s How Buyer-Level Intent Data Reveals “Who” is Ready to Buy?
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