Adobe Experience Cloud Blog

JULY 21, 2015

You go back to your desk and begin to fumble around random marketing websites containing “best practice” campaign performance stats. Are these stats relevant or even reliable? This chart represents average click rate (top half) and average click-to-open rate (bottom half) across all Marketo customer email activities in 2013-2014.

Conversion Rate 48

Conversion Rate Marketo Conversion Top of Funnel 48

Adobe Experience Cloud Blog

MARCH 17, 2014

Author: DJ Waldow “In 2013, you traveled 543 miles. I’m competitive, but there’s no way I’d remember to visit Fitbit’s website to compare my stats against friends and family. Instead, they put users into buckets (aka, segments) based on which “level” they qualified for. That’s more than the length of the Serengeti.

Stats 48

Stats Marketo Thought Leadership Email Marketing 48

Hubspot

MARCH 14, 2017

We looked at the 100 most-visited pages on our website between 2013 and 2016 to compare the average of the total time spent on pages with video versus those without. Now that you’ve done the hard work to get your video up and running, it’s time to sit back and wait for the views to stack up on your Stats page.

Marketing Automation Services 91

Marketing Automation Services Top of Funnel Click Rate Budget Programs 91

Hubspot

MARCH 15, 2016

Despite the clear benefits of lead nurturing, a study by MarketingSherpa indicates that only 36% of marketers actively nurture their sales leads (Source: 2013 Email Marketing Benchmark Report ). 1) Targeted content - Leads nurtured with targeted content produce an increase in sales opportunities of more than 20% ( Tweet this stat ).

Sales Management 28

Sales Management Lead Nurturing Lead Ranking Lead Scoring 28

Online Marketing Institute

NOVEMBER 16, 2012

Topics Stats & Tools Training & Education Jobs White Papers. Rx: While it would be ideal to segment the consumer based on her preferences, keep asking the consumer if you are missing the mark and factor in her comments into your marketing campaigns. 2013: The Year of Social Merchandising. February 18-21, 2013.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

LeadSquared

MAY 20, 2015

To reiterate the fact that a good video (movie, in this case) can get even the laziest of people interested in what you have to say, take a look at what the release of The Great Gatsby movie in 2013 did to the sale of Fitzgerald’s masterpiece. There are 3 steps here that would lead your strategy: a) Audience segmentation.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Bound360

DECEMBER 4, 2017

Amy’s team segments and serves content to their target audiences based on the industry. I think personalization came up for us around 2013, 2014. Amy Larsen: We’ve certainly heard all the stats about conversation rates and we were trying to drive those up; so that was how we started in that path. Amy Larsen: Sure.

Website Personalization 53

Website Personalization Personalization Marketing Websites Allocation 53

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). TopRankBlog. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. 4 Marketing Management and Measurement Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

OCTOBER 16, 2013

Also, after the 2013 Boston Marathon bombing, Uber provided free rides to area hospitals. In March 2013, Google announced plans to shut down its beloved RSS reader, Google Reader. ROGETECH Organic Traffic Growth for 2013. Magazine , Uber has expanded rapidly from 12 to 35 cities and grown its revenue by 18% a month.

Brand Identity 28

Brand Identity Branding Top of Funnel Practices 28

Hubspot

FEBRUARY 13, 2015

This example shows that stat in action: It''s sent close to the recipient''s (my colleague Lindsay ) birthday, and addresses her by her first name. If you''re segmenting your email lists properly , everyone in that segment should already self-identify with that descriptor. But that''s not all this subject line does.

Best Practices 28

Best Practices Click Rate Email Marketing Case Studies 28

Hubspot

AUGUST 27, 2012

Source: Gartner ) Tweet This Stat! Source: Forrester ) Tweet This Stat! Source: Satmetrix ) Tweet This Stat! Source: Aberdeen ) Tweet This Stat! Source: Aberdeen ) Tweet This Stat! Source: Social Media Examiner ) Tweet This Stat! Source: CMO Survey ) Tweet This Stat! Source: SEOmoz ) Tweet This Stat!

Stats 28

Stats Allocation Marketing Automation Services Planning 28

Webbiquity

JANUARY 7, 2020

Not surprising, but—the top stats of 2013 and social media marketing guidance from 2011 are no longer particularly relevant. Simply looking at Google Analytics data, a couple of the most-read posts of all time covered social media marketing statistics and social media marketing best practices. The 28 Best Influencer Marketing Tools.

Advertising Benchmark 50

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 50

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40

GreenRope

SEPTEMBER 11, 2016

from 2013 to 2014, while “Gartner advises that 2015 marks the tipping point whereby Software as a Service (SaaS) CRM revenues exceed on-premise. As you can see from these compelling stats, CRM usage and adoption is on the rise. CRM + Segmentation. Segmented and targeted emails generate 58% of all revenue.

CRM 40

CRM Marketing Automation Services Business Work Management 40