Customer Happiness | 4 Tips to Measure What Truly Matters
Adobe Experience Cloud Blog
OCTOBER 27, 2020
People need prompting to make the effort but it doesn’t need to be complicated – long surveys are arduous and boring for the customer – so keep it to something simple, like a post-purchase SMS. . If it’s possible to figure which is the happiest country on Earth, it’s possible to work out if your customers are happy.
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