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5 Data-Backed Social Media Trends You Need to Know for 2019

Buffer

Each ad campaign should target a focused group based on interests, jobs, relevant competitors, and previous interaction with your brand. This along with other developments from social networks points to the rise of what we’re calling “ social television ” lead by the vertical video format.

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What Your Traditional Marketing Education Didn't Teach You About Marketing Today

Hubspot

They care about a unified, intuitive, and lovable brand experience, and considering both the medium and means through which prospects find and interact with your brand is imperative for marketers in 2013 and beyond. Today, the focus on measurement need also apply to a marketer''s content creation approach.