How to Run LinkedIn Ad Campaigns: A Beginner's Guide
Hubspot
FEBRUARY 2, 2017
Pay Per 1,000 Impressions (CPM). When deciding between CPC and CPM, think about your end goal. If so, CPM might be your best option. And to automatically track conversions and the ROI of your ads, HubSpot Ads allows you to create and manage your LinkedIn spend. Deciding on the best maximum bid can be tricky.
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